About Ignition

Ignition Consulting, Ltd. is committed to helping leaders achieve their vision, while preserving their exemplary reputations. We support our client’s operating principles by igniting innovation, ingenuity and inspiration through a comprehensive array of consultative disciplines.

Randal SimonettiRandal A. Simonetti,
Founder & CEO

Randal A. Simonetti is the founder and CEO of Ignition Consulting, Ltd., headquartered in Rochester, New York. He incorporates 35 years of business and academic experience to help solve complex business problems for clients across a diverse group of industries. He has held executive leadership positions at several Fortune 500 companies. These include: Vice President of Worldwide Marketing for Global Crossing, Corporate Vice President of Communications and Chief Reputation Officer for Frontier Corporation, Vice President of Retail Banking for Citicorp NYS and Division Manager for Multi-National Business at AT&T.

He holds a bachelor’s degree from Manhattan College, graduate degrees in communication and education from Manhattanville College and in business administration from Southern Connecticut State University. He participated in the executive studies program at the Wharton School of Business and has completed additional study at the S.I. Newhouse School of Public Communication at Syracuse University, the Burke Institute of Applied Marketing Research and the MIT-Harvard Public Disputes Program at Harvard University.

Randal is the co-host of the nationally syndicated radio talk show, "Lawyers, Who Needs Them?" The program was awarded the New York State Bar Association Media Award. He has published numerous articles on the following topics: Reputation Management, Global Marketing, Consultative Selling, Mergers and Acquisitions, Post Merger Integration, Crisis Communication and Business Ethics.



James Hartman Esq.: Legal & Reputation Management Consultant

Jim has been practicing law for over 50 years and possesses a diverse background in litigation and corporate law. He is considered one of Rochester’s top trial attorneys and has argued before the United States Supreme Court. Jim recently retired from the law firm of Harris, Beach, LLP and continues to work as a legal consultant to law firms throughout the country. He received his BA from New York University and his JD from Columbia University. He is a former president of the Monroe County BAR Association and a member of the board of directors of the American Board of Trial Advocates.

Marilyn McKenna: Senior Project Manager

Marilyn has extensive management experience in both the non-profit and for-profit sectors with a focus in healthcare administration, public relations, customer service, call-center and worldwide event management.She holds a Bachelor of Science degree from Nazareth College and a graduate degree in Public Administration with a healthcare emphasis from S.U.N.Y. Brockport.  She has a Masters Certification from the George Washington School of Business in Project Management and International Project Management, is a Certified Meeting and Events Planner and also holds a certification in Employee Relations Law from the Institute for Applied Management and Law.

Ruth Hollis: Senior Consultant

Ruth D. Hollis is a consultant serving school districts and educational organizations throughout the United States. A former middle school science teacher and Teacher Center Director in Upstate New York, Ruth facilitated learning for both students and professional staff. Ruth holds an A. B. degree in General Science from the University of Rochester and a Masters in Educational Administration and Certificate of Advanced Studies and Small Group Leadership from SUNY Brockport.  Ruth is licensed to facilitate Covey's 7 Habits of Highly Effective People/Teens and First Things First. She is a regional trainer for Study Skills across the Curriculum, a trainer for the Center for Teacher Effectiveness, and for the National PTA.

Mike Sukhenko: Creative Design and Art Direction

Mike is a highly experienced graphic designer and creative director with over 10 years of agency experience from which he solves complex creative problems for a wide array of clients.  He is a professional musician playing guitar, arranging, producing and performing for over twenty years. He holds a BFA degree in graphic design from the Rochester Institute of Technology.